On the Radar Tips from The Bright Young Things
14th February 2011

Tips from The Bright Young Things

Words Penny Brewer

At Selfridges for London Fashion Week

London Fashion Week approaches like a tidle wave ready to crash on the capital with an array of dazzling designers, sparkling celebrities and international press.

Though many may not have bagged (or blagged) a front row ticket for the shows, Selfridges invites all to celebrate the event and be at the centre of the action; experience the best of British fashion and get creative as part of their Bright Young Things initative.

The Bright Young Things are 25 creative individuals with diverse skills ranging from jewellery, fashion, accessory, millinery, set and prop design. Each choosen by the buying and creative teams who scoured the UK to find the most exciting talent.

Beginning today until 20th February The Bright Young Things will produce work live on the shop floor on 3rd Central and inspire with their creations. A uniquely interactive London Fashion Week experience and a chance to meet the UK’s up-and-coming style stars.

First up is the opportunity to learn knitting and weaving techniques from former Gareth Pugh protegee and knittwear designer, Craig Lawrence. For something less hands on later in the week, watch as the designer behind the headline grabbing bodysuit worn by Lady Gaga to the Brit Awards 2010, Alex Noble, creates a far out fashion sculpture. Highlights also include a chat with Simone Rocha, Fashion East designer and daughter of John Rocha, or life drawing classes with London-based illustrator Sophie Stephens, the woman behind Henry Holland’s cheeky t-shirt collection.

For the full line up click here.

The 25 Bright Young things were also invited to create their own window and to retail limited edition products designed exclusively for Selfridges. Click here to meet The Bright Young Things and view their windows or here to shop The Bright Young Things collection online.